DP+Company Expands Leadership Team with New Hire
5.1.2009
FARMINGTON HILLS — Duffey, Petrosky & Company (DP+Company), a Farmington Hills-based advertising and strategic marketing agency, added a new member to its leadership team in April – Director of Innovation and Consumer Engagement, Stefan Kogler. Kogler is a dynamic professional who will help guide the agency’s continued growth.
"Stefan Kogler is an enormous asset to the DP+Company team," Chief Operating Officer and Partner Mark Petrosky said. "His extensive digital and social media knowledge and experience are energizing our leadership team. We are very excited to have him with us and are continually impressed by his contributions."
As Director of Innovation and Consumer Engagement, Kogler is charged with all facets of digital business development, including overall strategy, new market segments and managing the existing client base. He has more than 20 years of creative leadership experience in the arena of digital and emerging media. His unique approach to marketing has helped drive development of breakthrough solutions that have disrupted the marketplace and acted as an ideation cultural change agent. Most recently, Kogler served as Executive Vice President and Creative Director of Digital and Emerging Media at Campbell-Ewald.
Prior to Campbell-Ewald, Kogler was director of interactive environments at Doner Advertising where he provided leadership directing teams of interaction designers, information architects and user interface designers. He was responsible for developing experiences that met user needs and client business objectives. Kogler’s achievements have been featured in Wired, Signs of the Times, Ad Age, Brand Week, I-Media Connection as well as other business/academic publications.
“DP+Company is continuously looking to improve the services we offer our broad spectrum of clients, Stefan’s digital expertise affords us the opportunity to evolve DP+Company’s integrated approach to marketing solutions,” Petrosky said .
Kogler holds a Bachelor of Arts and Sciences in radio, television, film and a Master of Arts and Sciences in communication research from Wayne State University, a Master of Fine Arts in multi-media from School of the Art Institute of Chicago and a PhD. (abd) in human and computer interaction from Nova Southeastern University in Florida.
About DP+Company:
DP+Company is a full-service advertising and marketing services agency with clients in healthcare, retail, automotive, retail catalog marketing, franchising and beverage industries and electronic and digital communications. Providing both business-to-business and business-to-consumer marketing, the DP+Company team touts decades of experience in strategic planning, creative services, public relations, print and broadcast production, media planning and buying, interactive and relationship marketing, and database and direct marketing capabilities. For more information, visit www.dp-company.com.
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